
Design work: Logo, flyers
Connecting the Dots
Empowering athletes to unlock their true potential and thrive in and out of their sport.
Connecting The Dots emerged from a powerful vision - one that former NFL/CFL star Mathu Gibson knew firsthand. As an athlete who lived the journey from field to future, Gibson created this organization with a bold mission: unleashing the untapped potential that lies within every student-athlete, far beyond the scoreboard. That’s why the direction for the creation of the logo incorporates the overlapping acronym to show the interconnectedness playing into the name of the organization. The use of the emerald green dot is to represent personal growth capturing the overarching mission of Connecting The Dots.